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Trade Mission Advance

Client
Canada Mortgage and Housing Corporation (CMHC)
Objective
Secure top-quality appointments for a business matchmaking trade mission sponsored by CMHC, the Canadian government's housing agency.
Course of Action
Conducted original Internet research on potential business partners in the Washington, DC-area market. Prepared profiles and distributed promotional materials on behalf of mission participants. Set matchmaking appointments. Handled all transportation and other logistics. Secured speakers and set agenda for introductory and wrap-up sessions. 
Results
Secured 42 high-quality appointments for the seven companies participating in the mission. 
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   2008 Fred H. Hutchison. All Rights Reserved.

Edited on: May 19, 2006